InGo and Reed Empower Thousands to Grow All Energy Australia Last October, Reed Exhibitions used InGo to draw in nearly 2,000 attendees to their All-Energy Australia exhibition. Using word-of-mouth marketing, InGo allows organizers to reach the most influential attendees in their industry. Thanks to Glenne, an energy sector adviser who registered for the All-Energy Australia […]
Category: Results
Donald Trump Vs. InGo
Who Drove More Social Media Influence in 2016? 2016 was the year of the influencer. The year in which traditional media was (excuse the phrasing) trumped in so convincing a fashion as to send pollsters and ad makers into hiding, witness protection, or the nearest therapist couch. Whether it be Brexit or the election of Donald Trump, no one in what should now be referred as “legacy advertising” saw this coming. And everyone on social media did….
How to Activate Your Alumni Community
The Hester Family at Bar Harbor on the Maine Stop on the Tour An Interview with Karla Hester of the Christendom College Alumni Association In 2016, as the College was approaching its 40th birthday, and with approximately 3,000 alumni around the world, a group of alumni decided it was an ideal time (long overdue) to […]
An Interview with Emma Barrett of Broadway Events
Childcare Expo Expands Using InGo Advocate Marketing Childcare Expo, organized by Broadway Events, is a portfolio of inspiring and informative free events for all those working in the early years, childcare and nursery sector. Emma Barrett, Managing Director, was looking for a way to use social media to increase engagement for the events and drive […]