Metrics: the measure of our success, and the bane of our existence. We know we need them, but they often take more time to capture than the value they track, and sometimes if we’re not careful, they end up seeming like measurements of “sound and fury, signifying nothing.” But the fact remains that all businesses, […]
Category: InGo
How to Increase Value for Your Exhibitors
With the dawn of digital media, many marketing channels have seen precipitous declines; print publishing is a well-known and startling example. With the cavalcade of new, low-cost, feature-rich capabilities of digital media, some even predicted the complete demise of all traditional marketing and business channels. But while certainly disruptive, not all dire predictions have played […]
Highlights From InGo’s Summer Lecture Series
Industry Experts Thomas Kramer and Charles McCurdy Share Insights with the InGo Team September 23 was the fall equinox in the Northern Hemisphere, marking the official end of summer and for those who love long, warm days as much as I do, it was a day of mourning. It was also a day of reflection […]
Centaur Live Expands Partnership With InGo
Centaur Media Makes a Two Year Commitment to InGo’s Advocate Marketing Based on Great Results ARLINGTON, VA/LONDON, UK – (September 24, 2015) InGo, the socially smart Advocate Marketing platform growing events all over the world, and Centaur Live today announced that they have expanded their partnership with a two year contract for all of Centaur’s […]
InGo Expands Global Partner Program
View fullsize InGo and Partner Global Offices World’s Leading Advocate Marketing Software for Events Now Supports World’s Leading Registration Platforms ARLINGTON, VA / LONDON, UK – (September 17, 2015) – InGo, the socially smart Advocate Marketing software suite, is expanding its global partnership program. InGo’s global reach has now extended to offices in the US, […]
BusyConf Partners with InGo to Integrate Advocate Marketing Into Its Platform
InGo’s Social Media Marketing Solution to be offered on the BusyConf Conference Management System Louisville, CO/Arlington, VA/London, UK – (September 9, 2015) – Ryan McGeary, Founder of BusyConf and Michael Barnett, CEO of InGo announced today that they have signed an agreement making BusyConf an official InGo Growth Partner. BusyConf, the simple conference management software […]
[Case Study] Reed Exhibitions + InGo
When Reed Exhibitions’ International Security Conference & Exposition (ISC West) wanted to find a way to provide their exhibitors with more highly valuable, event-relevant attendees, they turned to InGo. This just released Joint Case Study takes an in-depth look at how ISC West added InGo to their social media strategy and grew their show with […]
InGo Reports Record Second Quarter
Social Media Event Marketing Company Signs Major Partners and Achieves Record Sales and Revenue Results Arlington, VA/London, UK – (July 30, 2015) – In Q2 2015, InGo marked its second GA anniversary, and celebrated by achieving its strongest business results to date and realizing some major milestones. In the second quarter, InGo: Closed a $2.7M […]
InGo Shortlisted for Two International Awards
InGo and Centaur Recognized for Business Travel Show’s Explosive Growth InGo is pleased to announce that it has been named a finalist for awards in two categories at the upcoming Event Technology Awards. These Awards, to be held the evening of Wednesday 11th November 2015 at the Supernova in London’s Embankment Gardens, celebrate events and […]
How Future Used InGo’s Word of Mouth Marketing to Reach a New Audience
The team at The Photography Show was looking for a marketing solution to help them reach a new audience and encourage word-of-mouth marketing. They were also looking for support in attracting attendees in a younger demographic. They partnered with InGo and installed the full InGo Software Suite. This just released Joint Case Study takes a […]