Case Study

The Advocate Effect: Money 20/20

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We often get asked, “It’s easy to see how InGo can build attendance at free events, but does it really work for paid events?” The inaugural edition of The Advocate Effect answers that question emphatically in the affirmative, revealing the success that Money 20/20 achieved using an InGo Advocate Marketing campaign to increase attendance and achieve an exceptional ROI.

Download this quick and easy read to see all the numbers and see why Sanjib Kalita, Chief Marketing Officer at Money20/20 says,

“We saw an amazing return on our InGo Advocate Marketing campaign. Not only did it provide value in building registration and attendance, but pre- and post-show engagement was better than ever.”

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