Case Study

GLM renews deal with InGo; InGo’s Events Industry & Capitol Hill Event a Success

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InGo hosts dozens of Trade Show industry leaders and Capitol Hill offices at DC Reception and announces expanded partnership with IR Events Group
WASHINGTON, D.C., August 12, 2013 – Last week, InGo celebrated the end of the 2013 SISO Executive Conference in the heart of downtown D.C. and announced an expanded partnership between InGo and GLM to include their 50k attendee May Shows and IR Events Group (formerly Internet Retailer). In 2014, InGo will provide social marketing and analytics services for three of IR Events Group’s shows.

“We are very excited to expand our partnership with GLM to include the IR Events Group,” said Mike Barnett, InGo CEO. “It is very gratifying to collaborate with GLM on another great set of events as we work together to grow the events industry.”

After a series of successes with smaller events, InGo supported GLM as its first major trade show client in May, deploying InGo’s Services Platform to drive attendance to the International Contemporary Furniture Fair (ICFF), Surtex, and the National Stationary Show in New York City.

“Based on the very positive reports from the GLM team who manage the May shows, InGo’s suite of services seem like a natural fit to promote the IR Events to a tech-savvy audience,” said Craig Dooley, GLM Senior Vice President and Group Show Director.

InGo and IR Events Group will partner for the IR Focus: Web Design + Mobile Commerce in Orlando in February, IR Focus: NYC in May, and IRCE in Chicago in June. IRCE is the biggest eCommerce event in the world with more than 200 speakers, nearly 10,000 attendees and 600 exhibitors filling McCormick Place West over four days, June 10-13.

In addition to the expanded partnership with GLM, InGo is providing its social marketing and analytics services for Access Intelligence’s LeadsCon and Questex’s International Beauty Show, while also working to seamlessly integrate with Convention Data Services, CompuSystems, Experient, eTouches, Eventbrite, and CVent.

InGo’s technology delivers what the events and expositions industry needs: a platform of tools for event organizers to benefit from the power of social networks. InGo provides solutions that enable clients to tap into the power of the social network.

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